"I have had the pleasure of hiring Susan Vogel to develop key articles over the past five years for fresh magazine. From short, upbeat consumer trends pieces to more in-depth feature articles, Susan consistently delivers engaging, well-thought out stories that make our publication stronger. She is an especially skilled interviewer with a disarming and inquisitive manner that serves her in pulling fresh, pertinent quotes from whomever she is speaking with."

- Deryn Zakielarz,
Managing Editor, fresh Magazine

"I have appreciated the opportunity to partner with Susan for several years. Right from the very first project with her, she demonstrated a professional manner - an approach that inspired confidence, which in turn generated the results that we hoped to achieve. She captured the essence of our brand and with her skills expertly weaved it in and out of the copy she wrote for us in peer to peer communication, direct mail marketing pieces, video production and our website..."

- Cary Sullivan,
Director, Physician Recruitment,
Guthrie Clinic

You can’t cheat the process

VOGEL14-edit2I love everything about what I do: Immersing myself in the subject matter. Understanding the audience intimately. Feeling empathy. Becoming a convert. Asking questions. Dreaming up solutions. I fully appreciate the fact that arriving at the desired outcome happens only when the project becomes an extension of myself — a living, breathing entity that is born from a precise combination of available information and original thought. Then suddenly the project becomes a diverse and beautiful puzzle. And when I take the time to assemble each piece in its proper place, I can look the process in the eye and feel confident that I served it well.

Healthcare, Industrial & more

Susan VOGEL, commercial and creative writer
There’s a side of me that just loves the technical details. Maybe it’s the desire to be an expert or simply an abject curiosity about the nature of things.

Contact me

Susan VOGEL, commercial and creative writer
Get in touch! Susan@SusanVogelCreative.com